THE RESULTS ARE IN, YOUR PRICING:
May be out of reach for your audience.
There is absolutely nothing wrong with charging what you’re worth, but if you want a bit more business, you may want to find another way to improve your profit margin.
Bringing your pricing down while managing your costs and overhead can keep your margin strong and make you more competitive in the market.
The flip side is to keep your pricing but narrow your niche and pump up your value proposition. For now, your pricing doesn’t match your audience, and you could be losing money.